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Narqix Academy

Role Guide: Research Assistant

15 min

For Narqix specialists who research leads, vendors, markets and competitors. After reading you will know how to turn a vague request into a clear brief, deliver research a client can act on, and never hand over an unsourced fact.

Track: Back Office & Admin · Role: Research Assistant · Time to complete: 15 min

What this role is

Clients ask for research because they need to make a decision: which vendor to hire, which leads to call, which market to enter, how a competitor prices. Your job is not to collect information. Your job is to give them verified facts, organized around their decision.

The one rule that defines this role at Narqix: no source, no fact. Every fact you deliver has a link the client can open to check it. If you cannot find a source, you do not write the fact.

What you own

  • Turning every request into a written research brief and getting it confirmed before you start.
  • Finding facts from primary sources first.
  • Verifying, date-stamping and rating confidence on every fact.
  • Delivering in the agreed format: a sheet, a one-page summary, or both.
  • Writing a short summary of what you found at the top.
  • Flagging what you could not find and why.

Types of research you will do

TypeExample requestTypical output
Lead research"Find 50 property management companies in Dallas with 100+ doors"Sheet: company, website, decision maker, phone, email, source links
Vendor research"Find three bookkeeping firms that work with HVAC companies"Comparison table with prices, terms, reviews summary, sources
Market research"What do roofers in Phoenix charge for an inspection?"Short summary with price range, sample size and sources
Competitor research"What do our three main competitors offer?"Side-by-side table, dated
People and company checks"Is this company real and active?"Registry status, website, reviews, red flags
Travel and event research"Hotels near the conference under 250 USD a night"Options table, held not booked

Your rhythm

  1. Brief (before any searching): confirm the question, the decision, scope, quantity, format, deadline and allowed sources. See the Research Briefs page.
  2. Plan: list where you will look first. Primary sources before directories.
  3. Collect in the sheet as you go: fact, source link, date checked, confidence.
  4. Check halfway: send the client 5 sample rows early. This catches a misunderstood brief before you waste a day.
  5. Finish and summarize: headline findings on top, gaps listed, delivered on time.

Coach's note: the halfway sample is the best habit in research. Clients often realize what they really want only when they see real rows. Five rows on day one can save forty wrong rows on day two.

How you are measured

KPITarget
Facts with a working source link100%
Facts with a date checked100%
Sampled facts that match their source (QA)98% or more
Delivered by deadline95% or more
Brief confirmed before work starts100%
Rework because of misunderstood scopeUnder 5%

Tools (generic)

Web browser, spreadsheet, shared drive, public business registries, company websites, professional networking sites, map listings, review sites, task tracker, team channel, and an AI tool only if your client approves it (see the AI Use Policy in Narqix Standards).

Handoffs

  • You receive: a request from the client or a team lead.
  • You pass on: a confirmed brief back to the client, then the finished research to the client or to the team who will use it (for example a calling team who will dial your leads).

Quality standards

  1. Primary sources first. The company's own website, government registries and official listings come before directories and aggregators.
  2. Two sources for anything important. A decision maker's name or a price should be confirmed in two places for High confidence.
  3. Facts and opinions in separate columns. Your judgment goes in "Notes", never mixed with facts.
  4. Date everything. Prices, staff names and phone numbers go out of date fast.
  5. Say what you did not find. An honest gap is better than a filled cell with a guess.

Escalation rules

  • The brief is unclear or the deadline is impossible: tell the client within the first hour, with a suggested smaller scope.
  • You find something worrying (a vendor with fraud complaints, a lead that is clearly a scam): flag it at the top of your summary and in your end of day report.
  • A website asks you to log in, pay or download something: stop and ask. Never create accounts or pay for data without approval.

Never do this: never invent, guess or "fill in" a fact, a name, an email address or a phone number. A made-up fact is an automatic QA fail and breaks client trust instantly. Write "Not found" and move on.

Never do this: never pass AI-generated facts to a client without opening and checking the real source yourself. AI tools can produce confident, wrong names, numbers and links.

Common mistakes

MistakeFix
Starting before the brief is confirmedBrief first, always
Using one directory for everythingPrimary sources first, directories to fill gaps
Guessing email formats (first.last at company) and presenting them as factsMark as "pattern guess, Low confidence" or leave blank, per the brief
A huge sheet with no summary3 to 5 headline findings on top
Links to search result pagesLink to the exact page where the fact appears

Check yourself

  1. What does "no source, no fact" mean in practice?
  2. Why do you send 5 sample rows halfway through?
  3. You find a price on one website only. What confidence rating does it get?
  4. A site asks you to create a free account to see contact details. What do you do?

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